Business & LicensingQuestion 676 of 690

Under Bus. & Prof. Code §7059.1, a licensed contractor's business name (including any DBA/fictitious business name) may NOT:

a.Indicate or imply a classification of license the contractor does not hold (e.g., a Class C-10 electrical contractor cannot include 'General Building' or 'Roofing' in the business name) or include terms that mislead the public about license status
b.Include the contractor's surname combined with the city of operation
c.Be longer than 30 characters
d.Be registered as a federal trademark

Explanation

Bus. & Prof. Code §7059.1 prohibits a contractor's name (including any fictitious business name used in advertising) from indicating or implying a classification of license the contractor does not hold, or otherwise misleading the public about the contractor's license status. A C-10 electrical contractor may not use 'Acme General Construction' or 'Roofing Co.' in its name without holding those classifications. Surname-plus-city, length, and federal trademark concerns are unrelated to §7059.1. Bus. & Prof. Code §7030.5 separately requires the license number on all advertising, but §7059.1 specifically polices the NAME itself.

Law Reference: Bus. & Prof. Code §7059.1

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