2 questions

Missouri Ethics & Marketing

A Missouri producer offers a prospect part of the producer's commission as cash back to induce the purchase of a life policy. Under state law this is:

  • a.Required to be reported but otherwise legal
  • b.Permitted for term policies only
  • c.Prohibited as unlawful rebating✓
  • d.Permitted if disclosed in writing

Rebating, giving away part of the premium or commission or other valuable consideration to induce a purchase, is prohibited in Missouri. It is an unfair practice because it leads to unfair discrimination between policyholders who are charged different net prices for the same coverage.

Missouri Ethics & Marketing

Under Missouri market-conduct rules, what is "twisting"?

  • a.Holding appointments with more than one insurer
  • b.Using misrepresentation or incomplete comparisons to persuade a policyholder to drop an existing policy and buy a new one✓
  • c.Submitting an application electronically instead of on paper
  • d.Selling policies to two members of the same household

Twisting is inducing a policyholder to lapse, surrender, or replace a policy through misrepresentation or misleading comparisons. It is a prohibited unfair practice. A related abuse, churning, involves replacing coverage within the same insurer's book, often using the policy's own values, to generate new commissions.

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