Persuading a policyowner to drop an existing policy and replace it by using misleading or incomplete comparisons is the unfair trade practice known as:

Explanation

Twisting is inducing a policyowner to replace an existing policy through misrepresentation or an incomplete or distorted comparison, often to the client's disadvantage. Rebating is giving a client an inducement not stated in the policy, such as sharing commission. Sliding is adding unwanted coverage or charges without the client's consent. Coercion is applying unfair pressure, often in restraint of trade. Twisting is defined specifically by the use of misleading information to prompt a replacement.